Paola - Bermudez

Tripots

A branding exploration for a company that provides people with the necessary materials, guidance, and information to grow their own fresh herbs at home.

Thesis Statement:

Although people have the desire to grow their own food, they often lack the time, information, and resources to get started in doing so. Tripots aims to provide people with the necessary materials, guidance, and information to grow their own fresh herbs at home. 

Research Questions:

Question 1: 
Why don’t people grow their own food at home more often? 

Question 2:
How do space, time, knowledge, and initial investment influence decisions about home food gardening?

Question 3:
What impact do factors like access to fresh produce, community gardening, and cultural attitudes have on people's choices to grow their own food at home?

Outcome:

Tripots outcome is to increase the number of individuals successfully growing their own fresh herbs at home, leading to greater self-sufficiency, healthier eating habits, and a stronger connection to nature.

Advisors:

Yoon Chung Han | Advisor
SJSU Professor, Graphic Designer

Earl Gee | Advisor
SJSU Professor, Graphic Designer

Matthew Mangoni | Advisor
SJSU Staff, Community Garden Coordinator

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